Moritz Nolte
Whether blogs, Facebook or Xing: as a marketing specialist and automotive blogger, I assist companies in the automotive sector with all of their questions related to social media. As a business engineer with a focus on automotive business and automotive technology, I decided to set my professional sights on the automotive industry at an early stage. I’ve been dealing with blogs and social media communication since 2006. I started my own blog back then as well – on the topic of cars, of course. Shortly after that, I completed my dissertation at Adam Opel AG, which I dedicated to marketing communication via social media channels. I went freelance in 2013 after spending five years working at “Auto Bild”. Since then, I’ve been assisting and advising vehicle manufacturers and suppliers with all concerns related to blogs and social media.
Nov
“Automotive health”: How modern assistance systems make driving more relaxed and healthy
Industry + MoreYou will be familiar with this: After hours on the motorway - whether you're on the way to a holiday or a business appointment - your back starts to complain. Ergonomic seats, ideally with heating or even massage function, are a real benefit here. But industry is...
Oct
The highlights at Automechanika and IAA 2021
Industry + MoreThis year, Automechanika in Frankfurt and IAA in Munich both took place in new formats. We took a look at the almost important topics and highlights of the two leading trade fairs. The topics of Automechanika 2021 Automechanika Frankfurt launched the Digital Plus...
Sep
Environmentally friendly drives: Are hydrogen combustion engines a viable alternative?
Industry + MoreWhen we talk about hydrogen as an energy source for the mobility of the future, the focus is usually on the fuel cells. However, hydrogen is also suitable as a clean fuel for combustion engines. The commercial vehicle sector has the most potential. But the technology...
Sep
Tree sap, salt and sand: How to get your car clean again after a holiday
Industry + MoreI don't know about you, but when my family and I return from holiday in our own car, the vehicle is in need of a deep clean. And even travelling south on a plane is no guarantee that the car will stay clean. This happened a few weeks ago: We travelled to sunny Spain...
Aug
Survey: How do people drive in Germany – and what do drivers do secretly behind the wheel?
Industry + MoreAround 48 million cars are currently registered in Germany. The average age is 9.8 years. Statistics like these are available from the Federal Motor Transport Authority (KBA). But other figures are actually much more interesting. How drivers behave on the road, for...
Aug
Liquid is a thing of the past: Solid batteries are intended to help e-mobility achieve a breakthrough
Industry + MoreThe solid battery is intended to ultimately help electromobility to break through. With this technology, electric vehicles could have significantly higher ranges in the future than they do today. BMW is planning for the first prototypes "significantly before 2025"....
Jul
On the road for the first time with a mobile home, camper or caravan? Preparation is half the job!
Industry + MoreAs in the previous year, camping holidays are proving extremely popular in 2021. Out of necessity, you might say. Due to the coronavirus pandemic, many holidaymakers are preferring to go on holiday in mobile homes, campers etc. in their own country or in neighbouring...
Jun
Study: How the workshop business will change by 2030
Industry + MoreWhen it comes to the future of the automotive aftermarket and workshop business, most people think of electric mobility and digitalisation. In fact, the two trends do already present major challenges for automotive companies. And by 2030, the current challenges will...
Jun
Fast, low-cost, climate neutral: How Elon Musk’s Hyperloop idea will revolutionize the transport industry
Industry + MoreElon Musk builds electric cars, sends rockets into space and wants to relocate Mars. And his high-speed transport system idea known as Hyperloop could revolutionize the transport sector. Elon Musk didn't just get rich with the sale of PayPal. The 1.5 billion US...
May
Effective as of 1 May, 2021: What can the new EU tyre label do?
Industry + MoreWhen drivers are purchasing new tyres, they often face a real research marathon. Car magazines are browsed through and masses of test results are clicked through online. Customers are always looking for a tyre that promises the best performance or the best...
May
Winter tyres in summer – not a good idea!
Industry + MoreDriving with winter tyres in summer? Not a problem, right? After all, rubber is rubber. What sounds logical at first, can quickly prove to be a massive mistake. Winter tyres should not be on the roads in summer - for good reason. Anyone paying attention will see it...
Apr
Combustion engine on the out?
Industry + MoreAt present, it seems to be quite popular in the automotive industry to say goodbye to the combustion engine. Hardly a day passes without an automotive manufacturer announcing that they no longer plan to develop combustion engines. Volvo and Volkswagen were the first...